Infomercial?

Google

Did you mean | Travel | Economics | Finance | Marketing | Business | Culture | Geography | History | Life | Mathematics | Science | Society | Technology | New site added |

Add a link on the top of this Infomercial page Express submission by secure payment !


Infomercials are television commercials that run as long as a typical television program (roughly thirty minutes or an hour). Infomercials, also known as paid programming (or teleshopping in Europe), are normally shown outside of peak hours, such as late at night or early in the morning. The word infomercial is a portmanteau which is formed by combining "information" and "commercial". As in any other form of advertisement, the content is a commercial message designed to represent the viewpoints and serve the interest of the sponsor. Infomercials are often made to closely resemble actual television programming, usually talk shows, with minimal acknowledgement that the program is actually an advertisement.

An infomercial is designed to solicit a direct response which is specific and quantifiable and is therefore a form of direct response marketing (not to be confused with direct marketing). The delivery of the response is direct between the viewer and the advertiser. Normally commercials do not solicit a direct response from the viewer, but instead try to brand their product in the market place.

Infomercials may make use of flashy catchphrases, repetition of basic ideas, and the use of esteemed scientist-like characters or celebrities. Well known infomercial personalities include: Cher, George Foreman (with the George Foreman Grill), Mike Levey, Charlie McGlade, Ron Popeil, Kevin Trudeau, Bill Guthy, Greg Renker, Jeff Tuller, Horst Fusch and Tony Robbins.

Because of the nature of infomercials, consumer advocates recommend careful investigation of the claims made on infomercials, including the company behind the product, before purchasing the featured products.

Have to see

Contents

Italian FriendFinder - Italian Personals
FriendFinder - Traditional Personals
Asia FriendFinder - Chinese Personals
Filipino FriendFinder - Filipino Personals
OutPersonals - Gay Sex Personals
Gay FriendFinder - Gay Dating Personals
ALT.com - Fetish AND1 BDSM Personals
Korean FriendFinder - Korean Personals
Senior FriendFinder - 40+ Personals
German FriendFinder - German Personals
BigChurch - Christian/Catholic Personals
Indian FriendFinder - Indian Personals
French FriendFinder - French Personals
Jewish FriendFinder - Jewish Personals
Amigos.com - Spanish/Portuguese Personals
Adult FriendFinder - Sex Personals

History

Infomercials proliferated in the United States after 1984 when the Federal Communications Commission (FCC) eliminated regulations, which were established in the 1950s and 1960s, on the commercial content of television. Much of their early development can be attributed to business partners Edward Valenti and Barry Beecher, who developed the format to sell the Ginsu Knife.

On occasion infomercials have been used for election campaigns. Most notably was that of former President of the United States candidate, Ross Perot, when he introduced his 1996 candidacy with running mate, Pat Choate, using an infomercial.

Parodies of infomercials

  • The comedian Leo Gallagher is famous for his sendup of infomercials with his signature sledgehammer routine, a presentation of the fruit and vegetable preparation tool called the "Sledge-O-Matic ".
  • On television's The Simpsons, faded Hollywood heartthrob Troy McClure regularly appeared on infomercials entitled "I Can't Believe They Invented It!"

External links

See also

What does Infomercial mean ? Search with Google !

Google

Article on Infomercial, category, different spelling or sense



Did you mean: Culture | Geography | History | Life | Mathematics | Science | Society | Technology
Economy finance business money economy: Economics | Finance | Marketing | Business | Money | Real Estate | Insurance | Retirement | Microeconomics | Economics

Top Search: Kazaa | Sex | Pornography | Games | MySpace | Google | Ebay | Paris Hilton | Carmen Electra | Jessica Simpson | Eminem | MapQuest | Dogs | Jokes | Obituaries | MSN Messenger | Splogs | Ringtones | Casino | Poker | Gambling | Lyrics | Anime |

Continents and countries in the world: Japan | United Kingdom | Canada | France | Amsterdam | Monaco | Spain | Capitals Cities | Continents | World | Americas | North America | South America | Europe | Africa | Eurasia | Oceania | Antarctica | Asia | Australia


A web travel guide for your holidays, hotel and plane tickets: Travel guide and holidays
French Version, guide de voyage dans le monde: Voyage et vacances
Visit partners of Did you mean Travel: Partners
Site Map articles begining from 0 to 9 and A to Z: Site Map 0 to A | Site Map B to C | Site Map D to Z

Cours d'anglais, cours de langues pour debutant: Cours d'anglais
Annuaire france regions et tourisme: Annuaire OuiX
Sexe sur AbSexe, videos porno et annuaire sexe: Ab Sexe

Url Rewriting by Atuvu Referencement

This work is licensed under a GNU Free Documentation License.
Texts derived from WikiPedia Infomercial
©2006 Did you mean Copyright Notice

Page Infomercial cached on Friday 05th of September 2008 06:36:04 AM